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COVID-19 Updates
Posted January 13, 2022
Zwemke, William
Senior Instructor
M.M.
Cambridge College
(617) 873-0704
School Affiliation
Cambridge College School of Management, School of Undergraduate Studies, management
Academic Focus
Business strategy, marketing/public relations, logistics, supply chain, global business, course and curriculum development
Community Involvement
- Volunteer coach for youth basketball
- Former Cub Scout volunteer
- Former temporary crisis foster parent
Courses Taught
- Marketing, marketing management
- Strategic business planning
- Global/international business
- Foundations of management
- Human resource management
- Managing organizational change
Education
M.M. - Cambridge College - Master of Management
B.B.A. - Isenberg School of Business, University of Massachusetts Amherst - management
A.A. - Greenfield Community College, Greenfield, MA - Business administration
Insight
Project driven global business professional with diverse experience and an aptitude for problem solving while understanding strategic direction and the dynamics of change. Strategic assessments for M&A, marketing/PR, global business development, logistics and supply chain, product/service development. It is never too late to learn something new.
Professional Experience
- Business Consultant and Business Owner - Zwemke Consulting and Property Services
- VP of Marketing and Business Development - FFp Global
- Senior Consultant - Strategic Opportunity Assessments i2 Technologies
- Director of Supply Chain and Purchasing - Jamesbury, Inc
- VP Global Services - LGB Consulting
- Director of Distribution - Tambrands (Proctor & Gamble)
Awards & Recognitions
20-year service award - Cambridge College
Research & Publications
- N.E. Journal of Transportation
- Business West - Springfield Area News Journal
- Global Business
- Inbound Logistics
- Fleet Owner Magazine
- Direct Marketing News
- Carriers, Resellers, and Agents Resource Book
- CRM Community.com
- Business Now - TV business information program
- eCommerce News
Selected Presentations
- Regulatory Affairs Professional Society, U.S. - Import/Export Regulatory Issues Pertaining to Health Care Products
- Health & Personal Care Distribution Conference, U.S. - Conference chairperson and presenter
- Vision in Business, U.K. - Warehousing and Distribution in a Customer-Centered Demand Chain - Negotiating Trade-offs Between Customers and Suppliers - Continuous Replenishment in Consumer Goods - Creating Demand-Pull
- Tambrands Annual Logistics Partners Conference - Founder, Director
- Institute for International Research - Retailer Relationship Management
- Direct Marketing Association - Key Aspects of Teleservices to a Diverse Marketplace, Supporting Effects of Supply Chain on Marketing Initiatives, Successful e-Commerce
- Bernhart Associates - Leveraging CRM to Succeed in eBusiness
- National Conference Operations Fulfillment - Presenter/Workshop leader: Leveraging Outsourced Relationships
Professional Memberships & Affiliations
- American Marketing Association-Boston Chapter
- MarketingProfs.com
