Zwemke, William

Senior Instructor
M.M.
Cambridge College
(617) 873-0704
School Affiliation

Cambridge College School of Management, School of Undergraduate Studies, management

Academic Focus

Business strategy, marketing/public relations, logistics, supply chain, global business, course and curriculum development

Community Involvement
  • Volunteer coach for youth basketball
  • Former Cub Scout volunteer
  • Former temporary crisis foster parent
Courses Taught
  • Marketing, marketing management
  • Strategic business planning
  • Global/international business
  • Foundations of management
  • Human resource management
  • Managing organizational change
Education

M.M. - Cambridge College - Master of Management

B.B.A. - Isenberg School of Business, University of Massachusetts Amherst - management

A.A. - Greenfield Community College, Greenfield, MA - Business administration

Insight

Project driven global business professional with diverse experience and an aptitude for problem solving while understanding strategic direction and the dynamics of change. Strategic assessments for M&A, marketing/PR, global business development, logistics and supply chain, product/service development. It is never too late to learn something new.

Professional Experience
  • Business Consultant and Business Owner - Zwemke Consulting and Property Services
  • VP of Marketing and Business Development - FFp Global
  • Senior Consultant - Strategic Opportunity Assessments i2 Technologies
  • Director of Supply Chain and Purchasing - Jamesbury, Inc
  • VP Global Services - LGB Consulting
  • Director of Distribution - Tambrands (Proctor & Gamble)
Awards & Recognitions

20-year service award - Cambridge College

Research & Publications
  • N.E. Journal of Transportation
  • Business West - Springfield Area News Journal
  • Global Business
  • Inbound Logistics
  • Fleet Owner Magazine
  • Direct Marketing News
  • Carriers, Resellers, and Agents Resource Book
  • CRM Community.com
  • Business Now - TV business information program
  • eCommerce News
Selected Presentations
  • Regulatory Affairs Professional Society, U.S. - Import/Export Regulatory Issues Pertaining to Health Care Products
  • Health & Personal Care Distribution Conference, U.S. - Conference chairperson and presenter
  • Vision in Business, U.K. - Warehousing and Distribution in a Customer-Centered Demand Chain - Negotiating Trade-offs Between Customers and Suppliers - Continuous Replenishment in Consumer Goods - Creating Demand-Pull
  • Tambrands Annual Logistics Partners Conference - Founder, Director
  • Institute for International Research - Retailer Relationship Management
  • Direct Marketing Association - Key Aspects of Teleservices to a Diverse Marketplace, Supporting Effects of Supply Chain on Marketing Initiatives, Successful e-Commerce
  • Bernhart Associates - Leveraging CRM to Succeed in eBusiness
  • National Conference Operations Fulfillment - Presenter/Workshop leader: Leveraging Outsourced Relationships
Professional Memberships & Affiliations
  • American Marketing Association-Boston Chapter
  • MarketingProfs.com