Ridiculous, Keedair said. I know when I'm being cheated.
 
The bartender shook his bald head. Water's hard to come by around here, sir. I can sell you alcohol cheaper, because Arrakis natives don't want anything that'll dehydrate them further. And a man with too much strong drink in him can make mistakes. You don't pay attention out in the desert and it'll cost you your life.
 
In the end, Keedair settled on a fermented substance called spice beer, potent and pungent with a strong cinnamon bite at the back of his throat. He found the drink exhilarating and ordered a second! Dudley had gone red-faced in anger.